Your Development Team

Tereza Murray


Tereza became involved in franchising in 2006 when she and husband Steve franchised their commercial property services business, which they had started in Auckland, New Zealand in 1999. The business grew to a substantial size with hundreds of clients and a staff of 60. The  move to franchising saw them transition from 60+ employees to 22 franchisees over 3 years.

Having experienced first hand the benefits and advantages of franchising, as well as the challenges and frustrations, Tereza is in a unique position to prepare her clients for what's ahead of them and guide them through all aspects of becoming a Franchisor.

Tereza has been working as a franchise consultant since 2013, working with business owners across multiple industries, including establishing and rolling out the global franchise model for the third largest facilities management company in the world.

With offices in Melbourne and Auckland, Tereza and her team develop franchise systems across Australia and New Zealand.

Steve Murray


With 12 years operational experience as a franchisor under his belt, Steve works alongside Tereza on integrating client Health & Safety policies and procedures into the franchise framework.

Steve has over 25 years experience within the facilities management industry at an operational and management level, developing processes to deliver efficiencies and compliance into the workplace. As a franchisor, Steve personally oversaw the franchisees induction and training at each client site, ranging from offices to multi-hazard environments.  

Steve now brings that knowledge and experience to assist our clients in ensuring their Health & Safety policy will deliver the same efficiencies and compliance in their own franchise model. Often our clients have only a very basic Health & Safety framework in which case Steve will work with them to develop a comprehensive set of policies, procedures and relevant documentation. 

Scott Goodwin

Franchise Law Specialist

Scott is recognised as an industry leader in franchise law and has been recognised by independent researchers Who's Who Legal, (2017, 2018) an independent global organisation that identifies the foremost legal practitioners in their practice area.

As well as the drafting of our clients franchise agreements, Scott provides expert advice and services to our clients across franchise law, intellectual property and IP bunkers. 

Scott is a Director and Principal of law firm Goodwin Turner and works with many franchise brands across Australia and New Zealand.

Katie Demetriou

Process and Recruitment Specialist

Katie joined our Melbourne based team in a leadership role after working with a global franchise brand for seven years. With extensive experience at both a strategic and operational level, Katie's primary focus was to work alongside franchisees and stakeholders to maximise profitability and efficiencies, and ultimately to grow the franchisee network.

Prior to starting a successful career in franchising, Katie was involved in the education sector for over 15 years in roles that spanned teaching, faculty training and development across curriculum facilitation, as well as streamlining implementation processes.  

Katie works alongside our Australian and New Zealand clients to develop and document processes that deliver operational efficiencies for the franchisees, as well as heading up our franchise recruitment team and assisting our clients with growing their franchisee network.